We are leaders in the IT & Professional Services sector, combining deep expertise across software, data science, digital marketing, BPO, and more with strong relationships with key global players. As trusted advisors, we are committed to preparing and maximizing the value of your company.
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Deals completed in this sector
Countries where deals took place
Specialists dedicated to this sector
trade shows, exhibitions, and conferences mapped globally
billion USD transacted with international investment funds
Context
Founded in 2020, BITKA has a team of over 140 data specialists and develops sophisticated analytical solutions by combining techniques in AI, Optimization, Software Engineering, and Machine Learning. With a strong presence in the mining sector and a client portfolio that includes Vale, Anglo American, Vibra, and CSN, BITKA is recognized for its technical excellence and pragmatic approach, applying its expertise in AI, Prescriptive and Predictive Modeling, and Generative AI to solve high-complexity business challenges.
Founded in Italy, BIP operates in 40 countries and employs more than 5,700 professionals of 47 nationalities. The company is one of the world’s leading consultancies in management and digital transformation. Since 2021, it has been backed by CVC Capital Partners, one of the largest global private equity funds, with over €200 billion in assets under management.
Strategic Rationale
The acquisition of BITKA strengthens BIP’s international network of specialists, reinforces its ambition to operate as an end-to-end consultancy, and marks another step in its expansion strategy in Latin America, highlighting its commitment to becoming a leading consulting player in strategic markets such as mining.
Context
Founded in 2012, BR Media Group was a pioneer in the influencer marketing sector in the country. Today, the group offers a comprehensive portfolio of data- and technology-driven solutions for brands, agencies, and content creators, establishing itself as the leading creator economy ecosystem in Brazil.
Headquartered in Paris (France), with operations in over 100 countries, and a workforce of more than 100,000 employees, Publicis Groupe is the world’s largest marketing and communications holding company, owning renowned businesses such as Leo Burnett, Saatchi & Saatchi, BBH, Starcom, Zenith, Digitas, Epsilon, and Sapient.
Strategic Rationale
This acquisition strengthens Publicis’ presence in one of the fastest-growing marketing segments globally, with Brazil standing out as the second-largest market worldwide. The transaction with BR Media further consolidates Publicis as the leading global creator economy platform. With this deal, Publicis further accelerates BR Media Group’s expansion in Brazil and Latin America. The completion of the transaction is subject to approval by the Brazilian Antitrust Authority (CADE).
Context
Founded in 2017, Aoop has a comprehensive portfolio, covering all ServiceNow verticals and serving clients from various sectors with a focus on accelerating automated digital strategies.With a strategy focused on driving the future of organizations and providing comprehensive services throughout the entire lifecycle, Aoop has accumulated approximately 2,500 digital transformation projects and boasts over 300 certified professionals in ServiceNow solutions. This expertise has enabled the company to become an Elite Partner of ServiceNow in record time. Continuous commitment to excellence and the delivery of innovative solutions have established Aoop as a reference in the market, integrating intelligent efficiency throughout the production chain.
The complete consummation of the transaction still depends on the approval of the Administrative Council for Economic Defense (CADE).
Strategic Rationale
This transaction strengthens NTT DATA’s competitive position in Brazil by combining SAP and ServiceNow capabilities, placing the company among the market leaders in ServiceNow solutions in Latin America. By integrating Aoop’s elite certification, proven expertise, and client base, NTT DATA enhances its ability to deliver full lifecycle digital transformation services, expands its footprint in the Latin American ServiceNow ecosystem, and reinforces synergies across its global operations.
Context
Monitora Soluções Tecnológicas is a Brazilian technology company founded in São Carlos, specializing in customer experience, infrastructure operations, and data analytics. With a strong presence in the local market, Monitora provides innovative digital solutions to clients across various industries.
Marlabs LLC is a global digital solutions company headquartered in New Jersey, USA. Focused on delivering digital transformation services, Marlabs serves clients worldwide in sectors such as pharmaceuticals, manufacturing, retail, banking, and insurance, leveraging its expertise in emerging technologies and a diverse, multi-geographical talent base.
Strategic Rationale
The acquisition allows Marlabs to establish a stronger footprint in the Latin American market by integrating Monitora’s near-shore delivery capabilities and regional expertise. The combined organization enhances Marlabs’ ability to deliver high-quality digital transformation services globally, enriching its talent pool and expanding its reach into key markets while strengthening its portfolio of customer experience and infrastructure solutions.
Context
Soko, one of the most innovative Brazilian creative agencies, has agreed to be acquired by Accenture, a leading global consultancy firm.
Founded in 2015 within the FLAGCX ecosystem, Soko has been recognized by SCOPEN as one of Brazil’s top independent advertising agencies for its excellence in innovation and creativity. Over the years, it has delivered creative campaigns for global blue chip clients, earning international acclaim at events such as Cannes Lions, The One Show, The Clio Awards, The Effies, and Fast Company.
The acquisition adds approximately 300 employees to Droga5 São Paulo, part of Accenture Song, deepening the agency’s creative and brand capabilities across Brazil and Latin America.
Strategic Rationale
By integrating Soko’s deep creative expertise and data backed approach, Accenture strengthens Droga5’s leadership in Brazil and enhances the capabilities of Accenture Song’s tech powered marketing division. This acquisition elevates Accenture’s global creative relevance in the region, enabling more impactful, culturally resonant campaigns rooted in strategy and purpose. As one of Accenture’s largest transactions in Latin America, it underscores the firm’s commitment to combining creativity and technology to drive business value.
Context
As one of Brazil’s market leaders in its niche, Indicium delivers tailor-made solutions in data science, analytics, and artificial intelligence for global blue-chip clients, employing specialized teams, unique methodologies, and modern technologies.
Founded in 2017, the company has completed over 600 data and AI projects, doubled in size year-over-year, and now counts more than 250 data experts, serving clients such as PepsiCo, Burger King, Bayer, Volvo, and Whirlpool.
With over 30 years of experience in tech investing, Columbia Capital, an enterprise-technology specialist with a portfolio including nine IPOs and 83 acquisitions, made its first investment in Brazil through this $40 million round into Indicium.
Strategic Rationale
This investment enables Indicium to accelerate its expansion in the United States, including opening a New York headquarters, while further enhancing its technological capabilities and core services in Brazil. By partnering with Columbia Capital, the company gains access to deep sector expertise and significant growth capital, positioning itself to scale its end-to-end data and AI offerings globally, expand its team, and solidify its leadership across Latin America and North America.
Context
Iteris is a Brazilian business and technology consulting firm with 14 years of experience in the local market, specializing in delivering end-to-end digital transformation solutions across industries such as finance, retail, healthcare, and agribusiness. Founded in 2009 in São Paulo, Iteris has over 600 professionals and a portfolio of 70 clients, including brands like Fiserv, PagBank, Julius Baer, Nubank, Nutrien, Globo, C&A, and Reckitt. Iteris delivers solutions in areas such as payments, manufacturing, communications, education, and healthcare.
Globant is a digitally native company, present in Brazil for over ten years, with more than 1,800 professionals in the country. Focused on reinventing businesses through innovative technology solutions, Globant operates globally on high-impact social and technological digital projects. Its portfolio includes initiatives such as the FIFA+ digital platform, AI-driven solutions for detecting childhood depression, and major digital transformations for leading companies worldwide.
Strategic Rationale
The acquisition of Iteris by Globant reinforces Globant’s expansion strategy in Brazil, nearly doubling its operations in the country and consolidating its position as a leader in digital transformation. This combination leverages Iteris’s expertise and proven track record of high-quality services with Globant’s world-class, innovative projects, expanding delivery capabilities in strategic sectors and strengthening Globant’s footprint in the Brazilian and Latin American markets. The integration will offer an even more robust portfolio of technology solutions to current and new clients, supporting continued growth in the country through Innovation Labs and the recently inaugurated Emerging Technologies Innovation Center in São Paulo.
Context
BR Media Group is the largest influence and content hub for brands and creators in Brazil, consolidating itself as a leader and one-stop shop in the influencer marketing sector. The company creates, plans, and executes campaigns for a wide range of major brands. The group also includes MIS, a platform that connects micro and nano influencers with brands; Farol, a content creator accelerator that provides full support in career development; and Farol Space, a content house that enhances production quality both for BR Media’s client campaigns and for creators’ proprietary projects.
Bridge One is a fund specialized in the technology sector, focusing on strategic investments in innovative, high-growth potential companies.
Strategic Rationale
BR Media Group received an investment of R$ 105 million from Bridge One in exchange for a minority stake. The transaction will enable the company to accelerate its growth trajectory, expand current businesses, and further strengthen its position as a reference in the influencer marketing market.
The proceeds will be directed towards increasing investments in proprietary technology and data analytics, reinforcing the company’s proposition of delivering increasingly sophisticated and scalable solutions for brands and creators, while consolidating its leadership in the sector.
Context
Vita IT is a Brazilian IT service provider headquartered in São Paulo, offering nationwide operations and serving the corporate market. The company specializes in digital transformation and technological infrastructure, focusing on improving the efficiency of large clients’ processes through technology.
Telefónica is one of the largest telecommunications companies in the world, with a strong global presence and a diversified portfolio of communication and technology services for both corporate and individual clients.
Strategic Rationale
This acquisition enables Telefónica to expand its presence in the IT consulting and services market in Brazil, accelerating its strategy to become a relevant and qualified player in the professional and managed services segments. For Vita IT, joining Telefónica represents the opportunity to be part of a global telecommunications leader and gain access to a larger potential customer base, enhancing its ability to offer its portfolio of products and services to new markets.
Context
Automalogica, founded in 2006, is a Brazilian technology and engineering company specializing in developing and delivering solutions for operational efficiency in the electricity sector. The company is a recognized reference in supplying systems used by the leading players in Brazil’s power sector — including distributors, transmission operators, and energy generators. Its solutions supervise, control, and protect assets while operating and monitoring wind, solar, and hydroelectric plants, covering over 28 GW of installed capacity — more than half of all centralized wind and solar generation in the country.
GEF Capital Partners is a global private equity fund manager focused on climate solutions and sustainability, with over $600 million under management dedicated to investments in renewable energy, energy efficiency, and environmental sustainability initiatives.
Strategic Rationale
The investment from GEF, combined with its deep sector expertise, aims to accelerate Automalogica’s growth and strengthen its position as a leader in technology solutions for monitoring and managing renewable energy plants. The transaction aligns with GEF’s strategy of supporting innovative, sustainable businesses in the renewable energy and energy efficiency segments, reinforcing both companies’ commitment to advancing Brazil’s clean energy transition.
Context
Founded in 2019, Beta Learning is a consulting company specialized in developing end-to-end customized digital solutions — from diagnosis to final delivery. With a team of more than 100 technology professionals, the company focuses on improving user experience and boosting client operations, having carried out projects for major brands such as C&A, Ame, Faber Castell, and ClearSale itself.
ClearSale, a publicly traded company and leader in fraud prevention solutions, completed its first M&A transaction with the acquisition of Beta Learning, reinforcing its expansion strategy in the digital sector.
Strategic Rationale
The acquisition, structured under an acquihire thesis, aims to accelerate ClearSale’s digital projects and strengthen the growth of its technology team. Integrating Beta Learning will allow ClearSale to meet the immediate demand for qualified talent and accelerate the development of new digital products, expanding its product roadmap.
With this transaction, ClearSale advances its sustainable growth strategy, enhancing its innovation capacity and consolidating its position as a leading reference in fraud prevention and technology solutions in Brazil.
Context
Founded in 2013 and headquartered in São Carlos (SP), Raccoon Group is the leading digital performance agency in Brazil and one of the largest in Latin America. It specializes in Digital Paid Media (search, social, commerce), Inbound Marketing (SEO, CRO), and IT/Business Intelligence (data analytics). In 2020, Raccoon managed approximately R$ 1 billion in digital campaigns and assembled a team of around 450 specialists, including engineers, data scientists, and programmers, serving clients such as Natura, Nubank, Carrefour, iFood, Unilever, and Google.
S4 Capital is a tech-led global advertising and digital marketing services company founded by Sir Martin Sorrell in 2018. It operates through specialist units including Media.Monks and MightyHive, with a presence across EMEA, Americas, and APAC.
Strategic Rationale
The merger between Raccoon Group and S4’s MightyHive significantly enhances S4 Capital’s data & digital media practice in Latin America. With strong growth in the first quarter of 2021, S4 is accelerating its pure-digital business model, leveraging Raccoon’s strong capabilities in performance media and data analytics to deploy its digital services more efficiently on a global scale.
Context
Founded in Minas Gerais, Ioasys is a technology consulting firm that provides customized digital solutions for large companies. With more than 220 technology professionals, it delivers end-to-end services — from problem diagnosis to final delivery. Focused on improving user experience, the company has carried out digital transformation projects for major clients such as Banco Inter, Fleury, Latam, Burger King, and Pfizer.
Alpargatas is a century-old company, owner of leading lifestyle and footwear brands such as Havaianas, and internationally recognized for its innovative and strategic role in the global market.
Strategic Rationale
The acquisition of Ioasys by Alpargatas aims to accelerate the company’s digital transformation agenda, leveraging technology to strengthen consumer engagement. The integration will enable the development of new digital experiences and increase the engagement of the Havaianas brand both in Brazil and internationally, consolidating Alpargatas’ position as a lifestyle leader and expanding its global connection with users.
Context
Founded in 1996 and headquartered in Joinville (SC), Pollux is a leader in Industry 4.0 solutions in Brazil and the Americas, operating in over 13 countries with 290+ professionals. Its offerings include robotics-based assembly lines, visual analytics inspection, autonomous mobile robots, and robotics-as-a-service.
Accenture is a global professional services company with advanced capabilities in digital, cloud, and security, operating in more than 120 countries.
Strategic Rationale
This acquisition marks Accenture’s first integration of an industrial robotics provider into its Industry X practice. By incorporating Pollux’s robotics expertise and technology, Accenture enhances its offerings in digital manufacturing, supply chain, and operations aiming to deliver flexible, resilient, sustainable, and safe manufacturing environments for its clients. The deal strengthens Accenture’s presence in the Americas and accelerates its digital transformation strategy.
Context
Founded in 2011 in Uberlândia (MG), ZUP IT is a technology consulting firm specialized in digital transformation projects, developing customized solutions according to each client’s needs. With more than 1,000 employees, the company is recognized for creating systems that facilitate the integration of new digital developments with legacy corporate systems, accelerating the technological modernization of large enterprises.
Itaú Unibanco, the largest private bank in Latin America, has been expanding its role in innovation and digital transformation, focusing on delivering increasingly complete and integrated experiences to its clients.
Strategic Rationale
The acquisition of ZUP IT by Itaú Unibanco will accelerate the development of the bank’s digital transformation projects, enabling faster delivery of new functionalities and digital products to customers. The transaction also strengthens Itaú’s strategy to consolidate itself as a leader in digital financial solutions in the region, while expanding its capacity for innovation and technological integration.
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A strong presence of strategic and financial buyers from North and South America, including private equity funds, family offices, and corporate acquirers across diverse industries.
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We’ve executed numerous transactions across the region, ranging from middle-market deals to cross-border acquisitions involving leading players in key sectors.
Context
Soko, one of the most innovative Brazilian creative agencies, has agreed to be acquired by Accenture, a leading global consultancy firm.
Founded in 2015 within the FLAGCX ecosystem, Soko has been recognized by SCOPEN as one of Brazil’s top independent advertising agencies for its excellence in innovation and creativity. Over the years, it has delivered creative campaigns for global blue chip clients, earning international acclaim at events such as Cannes Lions, The One Show, The Clio Awards, The Effies, and Fast Company.
The acquisition adds approximately 300 employees to Droga5 São Paulo, part of Accenture Song, deepening the agency’s creative and brand capabilities across Brazil and Latin America.
Strategic Rationale
By integrating Soko’s deep creative expertise and data backed approach, Accenture strengthens Droga5’s leadership in Brazil and enhances the capabilities of Accenture Song’s tech powered marketing division. This acquisition elevates Accenture’s global creative relevance in the region, enabling more impactful, culturally resonant campaigns rooted in strategy and purpose. As one of Accenture’s largest transactions in Latin America, it underscores the firm’s commitment to combining creativity and technology to drive business value.
Context
As one of Brazil’s market leaders in its niche, Indicium delivers tailor-made solutions in data science, analytics, and artificial intelligence for global blue-chip clients, employing specialized teams, unique methodologies, and modern technologies.
Founded in 2017, the company has completed over 600 data and AI projects, doubled in size year-over-year, and now counts more than 250 data experts, serving clients such as PepsiCo, Burger King, Bayer, Volvo, and Whirlpool.
With over 30 years of experience in tech investing, Columbia Capital, an enterprise-technology specialist with a portfolio including nine IPOs and 83 acquisitions, made its first investment in Brazil through this $40 million round into Indicium.
Strategic Rationale
This investment enables Indicium to accelerate its expansion in the United States, including opening a New York headquarters, while further enhancing its technological capabilities and core services in Brazil. By partnering with Columbia Capital, the company gains access to deep sector expertise and significant growth capital, positioning itself to scale its end-to-end data and AI offerings globally, expand its team, and solidify its leadership across Latin America and North America.
Context
Automalogica, founded in 2006, is a Brazilian technology and engineering company specializing in developing and delivering solutions for operational efficiency in the electricity sector. The company is a recognized reference in supplying systems used by the leading players in Brazil’s power sector — including distributors, transmission operators, and energy generators. Its solutions supervise, control, and protect assets while operating and monitoring wind, solar, and hydroelectric plants, covering over 28 GW of installed capacity — more than half of all centralized wind and solar generation in the country.
GEF Capital Partners is a global private equity fund manager focused on climate solutions and sustainability, with over $600 million under management dedicated to investments in renewable energy, energy efficiency, and environmental sustainability initiatives.
Strategic Rationale
The investment from GEF, combined with its deep sector expertise, aims to accelerate Automalogica’s growth and strengthen its position as a leader in technology solutions for monitoring and managing renewable energy plants. The transaction aligns with GEF’s strategy of supporting innovative, sustainable businesses in the renewable energy and energy efficiency segments, reinforcing both companies’ commitment to advancing Brazil’s clean energy transition.
A strong presence of strategic and financial buyers from North and South America, including private equity funds, family offices, and corporate acquirers across diverse industries.
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We’ve executed numerous transactions across the region, ranging from middle-market deals to cross-border acquisitions involving leading players in key sectors.
Context
Founded in 2011 in Uberlândia (MG), ZUP IT is a technology consulting firm specialized in digital transformation projects, developing customized solutions according to each client’s needs. With more than 1,000 employees, the company is recognized for creating systems that facilitate the integration of new digital developments with legacy corporate systems, accelerating the technological modernization of large enterprises.
Itaú Unibanco, the largest private bank in Latin America, has been expanding its role in innovation and digital transformation, focusing on delivering increasingly complete and integrated experiences to its clients.
Strategic Rationale
The acquisition of ZUP IT by Itaú Unibanco will accelerate the development of the bank’s digital transformation projects, enabling faster delivery of new functionalities and digital products to customers. The transaction also strengthens Itaú’s strategy to consolidate itself as a leader in digital financial solutions in the region, while expanding its capacity for innovation and technological integration.
Context
Founded in Minas Gerais, Ioasys is a technology consulting firm that provides customized digital solutions for large companies. With more than 220 technology professionals, it delivers end-to-end services — from problem diagnosis to final delivery. Focused on improving user experience, the company has carried out digital transformation projects for major clients such as Banco Inter, Fleury, Latam, Burger King, and Pfizer.
Alpargatas is a century-old company, owner of leading lifestyle and footwear brands such as Havaianas, and internationally recognized for its innovative and strategic role in the global market.
Strategic Rationale
The acquisition of Ioasys by Alpargatas aims to accelerate the company’s digital transformation agenda, leveraging technology to strengthen consumer engagement. The integration will enable the development of new digital experiences and increase the engagement of the Havaianas brand both in Brazil and internationally, consolidating Alpargatas’ position as a lifestyle leader and expanding its global connection with users.
Context
Founded in 2019, Beta Learning is a consulting company specialized in developing end-to-end customized digital solutions — from diagnosis to final delivery. With a team of more than 100 technology professionals, the company focuses on improving user experience and boosting client operations, having carried out projects for major brands such as C&A, Ame, Faber Castell, and ClearSale itself.
ClearSale, a publicly traded company and leader in fraud prevention solutions, completed its first M&A transaction with the acquisition of Beta Learning, reinforcing its expansion strategy in the digital sector.
Strategic Rationale
The acquisition, structured under an acquihire thesis, aims to accelerate ClearSale’s digital projects and strengthen the growth of its technology team. Integrating Beta Learning will allow ClearSale to meet the immediate demand for qualified talent and accelerate the development of new digital products, expanding its product roadmap.
With this transaction, ClearSale advances its sustainable growth strategy, enhancing its innovation capacity and consolidating its position as a leading reference in fraud prevention and technology solutions in Brazil.
Context
BR Media Group is the largest influence and content hub for brands and creators in Brazil, consolidating itself as a leader and one-stop shop in the influencer marketing sector. The company creates, plans, and executes campaigns for a wide range of major brands. The group also includes MIS, a platform that connects micro and nano influencers with brands; Farol, a content creator accelerator that provides full support in career development; and Farol Space, a content house that enhances production quality both for BR Media’s client campaigns and for creators’ proprietary projects.
Bridge One is a fund specialized in the technology sector, focusing on strategic investments in innovative, high-growth potential companies.
Strategic Rationale
BR Media Group received an investment of R$ 105 million from Bridge One in exchange for a minority stake. The transaction will enable the company to accelerate its growth trajectory, expand current businesses, and further strengthen its position as a reference in the influencer marketing market.
The proceeds will be directed towards increasing investments in proprietary technology and data analytics, reinforcing the company’s proposition of delivering increasingly sophisticated and scalable solutions for brands and creators, while consolidating its leadership in the sector.
Context
Iteris is a Brazilian business and technology consulting firm with 14 years of experience in the local market, specializing in delivering end-to-end digital transformation solutions across industries such as finance, retail, healthcare, and agribusiness. Founded in 2009 in São Paulo, Iteris has over 600 professionals and a portfolio of 70 clients, including brands like Fiserv, PagBank, Julius Baer, Nubank, Nutrien, Globo, C&A, and Reckitt. Iteris delivers solutions in areas such as payments, manufacturing, communications, education, and healthcare.
Globant is a digitally native company, present in Brazil for over ten years, with more than 1,800 professionals in the country. Focused on reinventing businesses through innovative technology solutions, Globant operates globally on high-impact social and technological digital projects. Its portfolio includes initiatives such as the FIFA+ digital platform, AI-driven solutions for detecting childhood depression, and major digital transformations for leading companies worldwide.
Strategic Rationale
The acquisition of Iteris by Globant reinforces Globant’s expansion strategy in Brazil, nearly doubling its operations in the country and consolidating its position as a leader in digital transformation. This combination leverages Iteris’s expertise and proven track record of high-quality services with Globant’s world-class, innovative projects, expanding delivery capabilities in strategic sectors and strengthening Globant’s footprint in the Brazilian and Latin American markets. The integration will offer an even more robust portfolio of technology solutions to current and new clients, supporting continued growth in the country through Innovation Labs and the recently inaugurated Emerging Technologies Innovation Center in São Paulo.
A strong presence of strategic and financial buyers from North and South America, including private equity funds, family offices, and corporate acquirers across diverse industries.
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We’ve executed numerous transactions across the region, ranging from middle-market deals to cross-border acquisitions involving leading players in key sectors.
Context
Founded in 2020, BITKA has a team of over 140 data specialists and develops sophisticated analytical solutions by combining techniques in AI, Optimization, Software Engineering, and Machine Learning. With a strong presence in the mining sector and a client portfolio that includes Vale, Anglo American, Vibra, and CSN, BITKA is recognized for its technical excellence and pragmatic approach, applying its expertise in AI, Prescriptive and Predictive Modeling, and Generative AI to solve high-complexity business challenges.
Founded in Italy, BIP operates in 40 countries and employs more than 5,700 professionals of 47 nationalities. The company is one of the world’s leading consultancies in management and digital transformation. Since 2021, it has been backed by CVC Capital Partners, one of the largest global private equity funds, with over €200 billion in assets under management.
Strategic Rationale
The acquisition of BITKA strengthens BIP’s international network of specialists, reinforces its ambition to operate as an end-to-end consultancy, and marks another step in its expansion strategy in Latin America, highlighting its commitment to becoming a leading consulting player in strategic markets such as mining.
Context
Founded in 2012, BR Media Group was a pioneer in the influencer marketing sector in the country. Today, the group offers a comprehensive portfolio of data- and technology-driven solutions for brands, agencies, and content creators, establishing itself as the leading creator economy ecosystem in Brazil.
Headquartered in Paris (France), with operations in over 100 countries, and a workforce of more than 100,000 employees, Publicis Groupe is the world’s largest marketing and communications holding company, owning renowned businesses such as Leo Burnett, Saatchi & Saatchi, BBH, Starcom, Zenith, Digitas, Epsilon, and Sapient.
Strategic Rationale
This acquisition strengthens Publicis’ presence in one of the fastest-growing marketing segments globally, with Brazil standing out as the second-largest market worldwide. The transaction with BR Media further consolidates Publicis as the leading global creator economy platform. With this deal, Publicis further accelerates BR Media Group’s expansion in Brazil and Latin America. The completion of the transaction is subject to approval by the Brazilian Antitrust Authority (CADE).
Context
Monitora Soluções Tecnológicas is a Brazilian technology company founded in São Carlos, specializing in customer experience, infrastructure operations, and data analytics. With a strong presence in the local market, Monitora provides innovative digital solutions to clients across various industries.
Marlabs LLC is a global digital solutions company headquartered in New Jersey, USA. Focused on delivering digital transformation services, Marlabs serves clients worldwide in sectors such as pharmaceuticals, manufacturing, retail, banking, and insurance, leveraging its expertise in emerging technologies and a diverse, multi-geographical talent base.
Strategic Rationale
The acquisition allows Marlabs to establish a stronger footprint in the Latin American market by integrating Monitora’s near-shore delivery capabilities and regional expertise. The combined organization enhances Marlabs’ ability to deliver high-quality digital transformation services globally, enriching its talent pool and expanding its reach into key markets while strengthening its portfolio of customer experience and infrastructure solutions.
Context
Vita IT is a Brazilian IT service provider headquartered in São Paulo, offering nationwide operations and serving the corporate market. The company specializes in digital transformation and technological infrastructure, focusing on improving the efficiency of large clients’ processes through technology.
Telefónica is one of the largest telecommunications companies in the world, with a strong global presence and a diversified portfolio of communication and technology services for both corporate and individual clients.
Strategic Rationale
This acquisition enables Telefónica to expand its presence in the IT consulting and services market in Brazil, accelerating its strategy to become a relevant and qualified player in the professional and managed services segments. For Vita IT, joining Telefónica represents the opportunity to be part of a global telecommunications leader and gain access to a larger potential customer base, enhancing its ability to offer its portfolio of products and services to new markets.
Context
Founded in 2013 and headquartered in São Carlos (SP), Raccoon Group is the leading digital performance agency in Brazil and one of the largest in Latin America. It specializes in Digital Paid Media (search, social, commerce), Inbound Marketing (SEO, CRO), and IT/Business Intelligence (data analytics). In 2020, Raccoon managed approximately R$ 1 billion in digital campaigns and assembled a team of around 450 specialists, including engineers, data scientists, and programmers, serving clients such as Natura, Nubank, Carrefour, iFood, Unilever, and Google.
S4 Capital is a tech-led global advertising and digital marketing services company founded by Sir Martin Sorrell in 2018. It operates through specialist units including Media.Monks and MightyHive, with a presence across EMEA, Americas, and APAC.
Strategic Rationale
The merger between Raccoon Group and S4’s MightyHive significantly enhances S4 Capital’s data & digital media practice in Latin America. With strong growth in the first quarter of 2021, S4 is accelerating its pure-digital business model, leveraging Raccoon’s strong capabilities in performance media and data analytics to deploy its digital services more efficiently on a global scale.
Context
Founded in 1996 and headquartered in Joinville (SC), Pollux is a leader in Industry 4.0 solutions in Brazil and the Americas, operating in over 13 countries with 290+ professionals. Its offerings include robotics-based assembly lines, visual analytics inspection, autonomous mobile robots, and robotics-as-a-service.
Accenture is a global professional services company with advanced capabilities in digital, cloud, and security, operating in more than 120 countries.
Strategic Rationale
This acquisition marks Accenture’s first integration of an industrial robotics provider into its Industry X practice. By incorporating Pollux’s robotics expertise and technology, Accenture enhances its offerings in digital manufacturing, supply chain, and operations aiming to deliver flexible, resilient, sustainable, and safe manufacturing environments for its clients. The deal strengthens Accenture’s presence in the Americas and accelerates its digital transformation strategy.
A strong presence of strategic and financial buyers from North and South America, including private equity funds, family offices, and corporate acquirers across diverse industries.
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We’ve executed numerous transactions across the region, ranging from middle-market deals to cross-border acquisitions involving leading players in key sectors.
Context
Founded in 2017, Aoop has a comprehensive portfolio, covering all ServiceNow verticals and serving clients from various sectors with a focus on accelerating automated digital strategies.With a strategy focused on driving the future of organizations and providing comprehensive services throughout the entire lifecycle, Aoop has accumulated approximately 2,500 digital transformation projects and boasts over 300 certified professionals in ServiceNow solutions. This expertise has enabled the company to become an Elite Partner of ServiceNow in record time. Continuous commitment to excellence and the delivery of innovative solutions have established Aoop as a reference in the market, integrating intelligent efficiency throughout the production chain.
The complete consummation of the transaction still depends on the approval of the Administrative Council for Economic Defense (CADE).
Strategic Rationale
This transaction strengthens NTT DATA’s competitive position in Brazil by combining SAP and ServiceNow capabilities, placing the company among the market leaders in ServiceNow solutions in Latin America. By integrating Aoop’s elite certification, proven expertise, and client base, NTT DATA enhances its ability to deliver full lifecycle digital transformation services, expands its footprint in the Latin American ServiceNow ecosystem, and reinforces synergies across its global operations.
With extensive experience in various transaction profiles and market theses, we have in-depth knowledge of global sector buyers, including funds and strategic players.
We understand the dynamics of each market and, through the sector specialization of our teams, have successfully adapted to the unique characteristics of each one.
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With a broad team of professionals dedicated to specific sectors, each transaction benefits from specialized expertise and deep market insight.
"We have worked with igc several times. They are very professional, organized, they have a pool of talents that cover different areas in which they are quite specialized. They are a real partner to work with. We can always have an honest and transparent conversation with them, keeping a business objective in mind."
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"I have been working with igc for a few years and I consider them an important advisor. I have come to trust igc, and I believe they are a credible and serious player.
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"Our relationship with igc extends beyond just a transactional one; it is based on trust, collaboration, and a deep understanding of how we can achieve the goals we have set out."
"We aim to work with the best, and we have found in igc one of the most valuable partners for this. They have an outstanding position when looking for companies and also when looking for investments. They have the connections, and that is really relevant in this business."
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"I definitely recommend igc to any organization looking for the right business combination with a company in Brazil. Since the very beginning, the igc team has demonstrated professionalism, engagement, and a strong focus on effectiveness."
They are certainly one of the advisors that any company interested in M&A should consider. They are very professional, highly qualified, have a strong approach, and are truly pro-deal.
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We focus exclusively on sell-side deals to ensure the best outcome for our clients—free from conflicts of interest.
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